No matter how cheerful the tone, the greeting “Hey, we’re here for the audit!” is guaranteed to induce excruciating terror in any poor soul within earshot. Audits get their reputation from the dour tax men and women who march in to the office, order everyone to freeze, and proceed to Read more
Ever had a business plead with you to buy their product? True story that happened to my uncle of mine. On the prowl for a new compact sports car, he tracked down just what he was looking for: electric blue paintwork with cream leather seats and a sweet set of Read more
Got a great story to tell about how your advanced materials company solved a client’s problem? Tell the world in a case study, aka success story.