The B2B sales enablement copywriting consultant for advanced materials
Hailing from the beautiful gold rush city of Ballarat in Australia, home is now Osaka, Japan – a city famous for concrete, octopus dumplings, and er, that’s about it.
If you’re a sales manager or business owner in the advanced materials industry keen to shorten your sales cycle by translating your technical expertise into commercial value for qualified prospects, we might a good fit to work together.
Here’s why.
With an educational background in materials science and more than a decade of professional writing experience, there are few B2B writers better placed to help you prove the technical advantages, commercial value, and low risk of your products and services to decision makers. I speak your language and get things done on time.
Starting off translating government business rules from bureaucratic to English, I emerged with sanity mostly intact and have since been a technical writer in the insurance industry, an SEO blog writer, a tender and grant writer, and an editor of a broad range of technical and commercial documents that have been translated from Japanese into English. Materials include promotional brochures, website copy, technical reports and marketing collateral for advanced materials and medical device manufacturers, tourism promotional copy, and much more.
Some highlights have been writing patronisingly soothing letters to disgruntled taxpayers on behalf of the government, after which I had to take a cold shower. While at the insurance company I resurrected an internal newsletter, taking it from a dinky four-page flyer to a 32-page quarterly e-mag chock-full of news, interviews and recipes for stews.
What’s more, as a tender and grant writer, I have helped commercial businesses and non-profit organisations to secure contracts and grants to the value of several million dollars. That represents a demonstrated, reliable track record of success to get results you want.
Professional development is crucial. So in recent times I’ve sharpened my copy claws on specialised B2B training created by respected B2B copywriting veteran Steve Slaunwhite. As such, I can hit the ground running on your next project, asking the right questions to the right people.
I’ve put this into action by helping one of North America’s top polymer film distributors to launch new products in their range with product pages that distinguish them from competitors, with engagement stats that helped the company to attract new business and grow their sales.
In my free time I’m an avid gourmand of non-fiction and the occasional bit of public speaking. And as an aviation geek, the perfect Saturday morning is sitting on the terrace of a local cafe watching the planes scream overhead, and on clear nights my son and I explore the sky with a telescope.
And I love Welsh springer spaniels.
Look forward to meeting you and helping to grow your business with sales enablement assets that work for your advanced materials company.