Why Me

The B2B writer who speaks your language – metallic, ceramic and plastic

Advanced materials and products made from them are innovative, complex and can be expensive. To communicate their advantages, benefits and features with crisp, tight and clean copy, you want a B2B copywriter who speaks your language. One who can translate these qualities into persuasive thought leadership pieces and marketing materials that help to generate leads, close sales and establish your credibility.

You’ve come to the right place.

Here’s how you benefit

By working with me, you gain access to a B2B copywriter with:

  • an educational background in metallurgy and materials science– Since I speak your language, we can get your project moving from Day 1 without time wasted on learning about an entirely new field.

  • hands-on project experience at a zinc refinery– Through understanding issues from both a producer’s and a customer’s point of view in the industry, I help you to identify the features, benefits and potential objections from different perspectives at a practical level, ensuring your marketing strikes the right note with the target audience.

  • a decade of experience editing translations of technical, business and marketing documents – I take the pain out of decoding the complex details of your products into clear, concise and captivating copy tailored to various audiences, saving your valuable time.

  • specialist copywriting training– Instill confidence in your customers with polished informative marketing materials that show
    • your company is a supplier they can trust, and
    • the ways they will benefit from doing business with you 

  • a BA in Professional Writing & Publishing – Your thought leadership articles, case studies, white papers and the like will shine with vivid, informative and persuasive storytelling that shows how your products can solve problems and make money for your customers.

  • a demonstrated record of success writing persuasive copy– I have helped businesses and NPOs win more than $5 million in contracts and grants, and can help your company to further boost sales success through carefully targeted marketing materials for product launches, trade shows, website content, email campaigns, and more.

In a nutshell

When your business invests in a professional service like copywriting, it’s crucial to select a writer with a track record of success. Don’t risk your resources on amateurs.